For years, Southwest Airlines has dominated the industry with its relaxed baggage policy, famously agreeing to check two bags for free. But in 2025, the airline is making a radical shift in its baggage fees and policies consistent with industry custom. The change has sparked waves of controversy among passengers.
In this comprehensive guide, I'll cover everything you need to know about Southwest Airlines' new checked bag fees, why the changes were made, how they compare to other airlines, and how to save when traveling with Southwest..
A Historic Shift: Southwest Airlines Ends Free Checked Bags
For over 54 years, Southwest Airlines has been one of a kind with its "Bags Fly Free" strategy. But after May 28, 2025, there will be new checked bag fees.
New Southwest Airlines Checked Baggage Fees (2025)
- First bag: $30
- Second bag: $40
- Third and above bag: $85
- Overweight bag (51-70 lbs): Plus $50
- Oversized bag (62-80 inches): Plus $75
- Overweight & oversized bag (71-100 lbs or 81+ inches): Plus $125
Exceptions
- Rapid Rewards A-List Preferred and Business Select customers will still get two free checked bags.
- A-List customers and Southwest credit card holders will get one free checked bag.
Why is Southwest Airlines Changing Its Baggage Policy?
While Southwest has for a long time promoted its free bag policy as a major customer
benefit, industry observers cite several reasons for this shift:
- Revenue Growth – Southwest has had some financial woes, and bag fees are one of the biggest revenue-generating sources for airlines.
- Competitive Pressure – Most other U.S. airlines charge for checked bags, making it harder for Southwest to
- compete without additional revenue streams.
- Operating Costs – More fuel prices and growing operating expenses have forced the airline to rethink.
- Investment in Customer Experience – Southwest claims incremental revenue from fees for bags will be invested into improving
- customer experience through new technology, upgraded seats, and expanded routes.
How Southwest Airlines' Baggage Fees Compare to Other Airlines
Let’s compare Southwest’s new baggage fees with major U.S. competitors:
As seen above, Southwest is still offering a cheaper option compared to some airlines, but it is no longer the best deal in town.
How to Avoid Southwest Airlines Baggage Fees
Even with the new baggage fees, there are still ways to avoid extra costs:
1. Use a Southwest Credit Card
Southwest Airlines-branded credit cardholders get one free checked bag, which can help frequent flyers save money.
2. Fly Business Select or A-List Preferred
Southwest’s top-tier frequent flyers will still receive two free checked bags. If you fly Southwest
often, consider earning A-List or A-List Preferred status.
3. Pack Light & Use Carry-On
Southwest still allows one free carry-on and one personal item. Packing smart can help you avoid baggage fees entirely.
4. Use Military Benefits
Active-duty military personnel traveling on orders can still check up to five bags for free.
5. Book Early to Use Promotional Offers
Southwest may introduce limited-time promotions for free baggage, especially for early bookings.
Customer Reactions to Southwest’s New Baggage Fees
Since Southwest Airlines announced these changes, travelers have expressed mixed reactions:
🔴 Negative Reactions:
- Many long-time Southwest loyalists feel disappointed, as free checked bags were a major reason they chose Southwest over competitors.
- Families and budget travelers are concerned about higher travel costs.
🟢 Positive Reactions:
- Some customers appreciate that Southwest still offers lower baggage fees than Delta, United, or American.
- Business travelers, who prioritize convenience over cost, remain loyal to Southwest for its other perks.
Is Southwest Airlines Still Worth It?
Even with new baggage fees, Southwest Airlines remains one of the most customer-friendly
airlines in the U.S. because of:
✅ No Change Fees – Unlike most airlines, Southwest does not charge fees to change your flight.
✅ Flexible Cancellation Policy – Get full credit for canceled flights.
✅ Two Free Carry-Ons – You still get a free carry-on and personal item.
✅ Frequent Sales & Promotions – Southwest often runs deals that make flights more affordable.
Southwest Airlines' decision to introduce checked baggage fees marks the end of an era, but it
also aligns the airline with industry norms. While this change may be disappointing
for loyal customers,
Southwest still offers some of the lowest fees in the market and maintains other passenger-friendly policies.
